CDPHP Cycle! Unveils Exclusive ‘Unicorn’ Bikes

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CDPHP Cycle! Unveils Exclusive ‘Unicorn’ Bikes

CDPHP cycle unicorn images 

ALBANY, N.Y. (July 18, 2018)– Capital District Transportation Authority (CDTA) and CDPHP announced today the addition of 12 specialty bikes to the fleet of 350 spanning Albany, Schenectady, Troy, and Saratoga Springs. The bikes – dubbed ‘unicorns’ – feature designs that promote the partnering companies’ products and services, including:

  • CDTA – mobility options Capital Region residents want and need

  • CDPHP The Foundation – the new philanthropic arm of CDPHP

  • CDPHP Fitness Connect – free fitness centers located throughout the Capital Region

  • CDPHP Life Points – an incentive program available to most CDPHP members

  • CDPHP Insights – the vibrant CDPHP online survey community

  • CDPHP Embrace Health – the most popular and personalized CDPHP health plan

Bike designs will be rolled out throughout each of the four cities CDPHP Cycle! serves over the next three days. Riders are encouraged to find unicorns and snap photos with them tagging @CDPHPCycle and using the hashtag #cdphpcycleunicorns. For every unicorn bike ride taken during the rest of the CDPHP Cycle! season, CDTA will make a contribution to CDPHP The Foundation. In addition, Rose & Kiernan, Inc., an insurance agency that works closely with both CDTA and CDPHP, has agreed to match contributions up to $1,000.

“I’m thrilled that CDTA and Rose & Kiernan, Inc., have committed to supporting CDPHP The Foundation in such an entertaining and creative way,” said John D. Bennett, MD, president and CEO of CDPHP. “CDPHP The Foundation prides itself on supporting and promoting health, wellness, education, and cultural vibrancy in our community through philanthropy and service. I encourage everyone to get out there and take as many unicorn bike rides as possible!”

“This is an exciting addition to CDPHP Cycle!,” said CDTA Board Chairwoman Georgie Nugent. “We’re looking forward to seeing all of the unicorn bikes out on the streets and engaging our Capital Region customers in this fun and philanthropic way. Customers will not only have the opportunity to ride a unique bike around town, they will help to support CDPHP The Foundation which will give back to our community in so many ways.”

Register for a CDPHP Cycle! account today at CDPHP members are entitled to a 20 percent discount on all purchases for the entire 2018 riding season.

About CDPHP®

Established in 1984, CDPHP is a physician-founded, member-focused and community-based not-for-profit health plan that offers high-quality affordable health insurance plans to members in 24 counties throughout New York. CDPHP is also on Facebook, Twitter, LinkedIn, Pinterest, and Instagram


About CDTA

The Capital District Transportation Authority (CDTA) was created in 1970 by the New York State Legislature as a public benefit corporation to provide regional transportation services by rail, bus, water and air. CDTA is the premier mobility provider in the Capital Region, providing local, express, commuter, bus rapid transit, and bike-share services. CDTA owns and operates the Rensselaer Rail and Saratoga Springs Train Stations. Today, nearly 700 people work to deliver a transit system that transports 60,000 customers each weekday. CDTA was recognized as the 2017 Best Mid-Sized System in North America by the American Public Transportation Association.

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Natalia Burkart: Public Relations Manager

Natalia leads public relations and internal communications efforts for CDPHP members and employees.

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